Student Enterprise: Invite Learners to Launch a Media Agency or Publication

Jeff Horton Blog

Long trend: student enterprise. Many organizations have been supporting youth entrepreneurship in and out of school for decades. Student enterprise also has a long history in journalism student-led publications, broadcasts, and more recently sports marketing. Entrepreneurship is a trending interest of Gen Z and is more important than ever in the economy.  

Important trend: client projects. Work-based learning has been growing with career academies and renewed interest in CTE. Six years ago, a subset of WBL called client-connected projects became a focal point of the Real World Learning initiative in Kansas City where they are defined as authentic problems that students solve in collaboration with professionals from industry, not-for-profit, and community-based organizations….and allow students to: engage directly with employers, address real-world problems, and develop essential skills.

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